Business & Trade

Business & Trade

Comparing Fintech and Blockchain Technology with Traditional Banking

Fintech is a trending term in the financial world today. It involves the use of technology to develop solutions in the financial and banking sector. Believe it or not, fintech has been adopted by the entire world, which further drives innovation.

Blockchain technology is also a type of fintech that is highly sophisticated. It was invented as a solution for cryptocurrency, which is a form of digital currency that is changing world financial transactions by storm. Blockchain uses a distributed ledger where any changes are visible to everyone and they can hardly be reversed.

These two technologies are game changers in the financial sector, especially traditional banking. Basically, banks are custodians of money deposited by their clients. They also invest some of the money through various projects and issue loans where they earn interest. Today, banks have adopted fintech and blockchain technologies to better their services. To understand more about blockchain and cryptocurrency in general, visit For now, let us see how these work.

Fintech Technology in Banks

  •         Use of apps – the use of apps to manage finances is increasingly popular these days. Fintech companies are behind this solution through their innovative ideas. Banks have already adopted this technology where their customers can check balances, ask for loans, and even send money to other people through a mobile app. This has indeed increased convenience in how they offer services.
  •         Mobile payment – although this technology is often used by independent financial institutions, banks have joined the trend to stay in business. Mobile payment is used in developed and developing countries. Some are quite elaborate and are used as banks where people can save up to a certain limit. Most of these are financed by banks.
  •         Budget apps – people have become too busy to track their incomes and expenses. But banks have now adopted the technology of using apps to make budgets and even manage people’s finances. So, it is time to talk to your bank to learn if they have this in place. They can detect your income and payments that are drawn from your account. You will be able to view your financial information at any time.

Blockchain Technology in Banking

Essentially, banks have adopted two concepts: distributed or shared ledgers and cryptography. Initially, banks would use documents that could only be changed by one person, and the changes file would be emailed to others for them to view the changes. Today, this is long gone because there are shared ledgers where authorized people can make changes in real time and all other collaborators can see these changes.

Likewise, cryptography has increased secure communication in the banking sector. Probably, you have not heard of many cases of security issues with banks. This is because they have secure technology to ensure data integrity at all times.

Final Word

As you can see, fintech and blockchain technologies have indeed revolutionized the traditional banking sector in an excellent way. It is anticipated that more changes will be seen in the future to make banking convenient, fast, and secure.

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Business & Trade

How to select the right van shelving service for your business growth?

The trend of business is shifting to a newer side from offline to online and phygital. The concept of van shelving is taking a greater leap in today’s era to offer breathtaking ideas and convenient services to their clients and customers at the helm. Moreover, van as a vehicle is storing ranges of products and equipmentin providing employment opportunities at a greater extent. You can visit online and check out ranges and varieties of van shelving services in Melbourne. Compare the prices online and get the best quote at the helm. This is such a latest concept that will help you in gaining quick popularity and proliferating it at its best. Here we have discussed about some of the essential points that would help you in selecting right kind of van shelving service for speedy growth of your business.

The Purpose of van shelving services

The idea of Van shelving services is resembling with professionalism and it comes without any kind of complications. Moreover, it is quite mobile by nature and can reach to distant places with the intention of fulfilling the requirements of multiple customers at the helm. Thus, you need to get that services into your business to have a physical presence – creatively. This will help you in increasing your target audience which will further lead to alluring and connecting with prospective buyers and more.

Van shelving services as a business opportunity

Various business and industries are adopting the concept of van shelving services so that they can work in an organised manner. This will provide them with sufficient space to locate and store their inventory and other essential tools that are quite imperative at the workplace. They come with different size, shape, volume and capacity so that they can provide customised services down the lane. In fact, it becomes very convenient and easy to walk through the van and take a trip of all your products and inventory.

They are very efficient and effective for business-related operation activities

It has been observed that with the help of van shelving services, your work gets so assorted and disciplined that leave no room for errors and complications. Practically, all your work pattern and work target will become simplified and hassle-free. For an instance, when the objects are small or small-ticket products, there are chances of misplacement. But, with the help of van shelving, you will be able to segregate individual space and store your objects easily at the helm.

Van shelving is very cost-effective approach

Van shelving is the latest and most brimming concept. Apart from offering ranges of benefits, it very cost-effective and reasonable from an economic point of view. You just need to look out for the spatial arrangements and then all your work will be done effectively and efficiently. Not only big companies, but small traders are using this concept to get a leap into their business.

Therefore, contact v-blog365.comand get the best quote.

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Business & Trade

Proposing Your Love: How To Find The Perfect Ring?

Your love may be priceless, but you have to put a ring on that finger! Every girl has this dream of a romantic proposal, and you want that to be as elaborate as your pocket can stretch. To think of it, this is the ring she is going to wear for the next few decades, and it’s more of a statement of your love. If you are looking around for that perfect proposal ring in Singapore, the good news is you will find many stores. Of course, there are a few basic aspects that must be considered, given that there is no one ring for every girl. In this post, we are sharing a guide that may come in handy.

Find your budget

Being practical about your budget is necessary, because let’s face it – you don’t have all the money in the world. You have to decide what works for you. Most jewelry stores have a decent range, so you can always work around the price. Keep in mind that customizing your ring may seem like an expensive option, but often that’s the best possible way of getting all things you need within a certain price bracket. Budget largely also defines the kind of diamond you can afford.

Think of her style

You need to find a ring that she can wear and would love to flaunt, doesn’t always have to be the most expensive one. For instance, some women just like the idea of a standard solitaire ring, while others are fond of proposal rings that look more like a band. It should be something that will suit her personal style and is also practical. For instance, you don’t want to buy a huge ring that she cannot wear on a daily basis.

Research about diamonds

When it comes to diamonds, the 4 Cs are important – cut, color, clarity, and carat. The color and cut of the diamond are two aspects that matter the most, but it is always a matter of choice. You can go for a big rock that has too many inclusions, or can select a great-looking and well-cut diamond that isn’t huge in weight. Also, make sure that the diamonds are certified – it is an absolute must.

Finally, don’t forget to consider the band metal. Ideally, both yellow gold and platinum are great choices, but you can always settle for something like rose gold. Check online for options now!

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Business & TradeNews

How to create an effective SEO strategy

SEO is undisputedly the new sheriff in town. Besides, it’s a digital marketing tool with its practical aspect channelled at optimizing the content of a website to facilitate its discovery among search results. The results of user input on a search engine such as Google, Bing, and Yahoo appear in ranks from the top to the least. In business, the trick is staying ahead of the competition; as a result, it’s mandatory to develop new marketing strategies to thrive in the game and meet your objectives. Cardinal Digital Marketing is a proficient player in engineering digital marketing strategies that can facilitate and sustain a business in the long run. Interested in SEO? Read through the article to capture the art of coming up with an elaborate SEO strategy.

Identify your target market

Long gone at the days when SEO was used to drive high traffic rates to a site. Today, the digital marketing technique has tremendously transformed into the art of attracting potential visitors whom will eventually take an interest in what you offer. In a bid to break down this topic into small manageable chunks it’s necessary to think of yourself as a customer. First, what are your potential consumers fetching? The best way of tackling such an issue is to understand the kind of problem you tend to solve in all possible angles and dimensions. Secondly, how are the web searches being performed? This information will aid in configuring content in such a manner that it will be easy to access the information required.

Optimizing websites for mobile phones

Globally, the number of smartphone users is anticipated to increase from a magnificent 2.1 billion in 2016 to figure of around 2.5 billion in 2019. Consequently, desktops are facing stiff competition due to the unimaginable use of online mobile internet spearheaded by the development of smartphones. On the other hand, search engine optimization was only available for desktops only until recently when it penetrated into the smartphone realm. Today, websites can be optimized for mobile browsers; as a result, boosting the chances of your site ranking higher in search engine results.

Use a variety of search engines

Whenever search engines are a topic of discussion, Google comes out as the dominantly used tool. However, what the majority don’t realize is that there are other search engines apart from Google which include Bing and Yahoo. These search engines are actively in use and can be used as alternatives anytime, anywhere. Improving your visibility on these search engines gives you an edge over your possible competition. Although Google enjoys worldwide coverage in use, there are significant users of other search engines that can become your potential customers.


Creating an effective SEO strategy is essential to the overall success of a business. Furthermore, the world of today has shifted to the online sphere, a platform that is free for any legal business to take the course. The concepts identified in this article are factual and can indeed impact your business activities.

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Business & Trade

Custom Box Solutions

Packing does a lot of things. But one of the most important ability is to protect the items in the box. And you are preventing them from getting damaged while transported.

So that’s why you need reliable and good packaging to protect the items inside of it because if you use cheap alternatives, they will only cost you more. Damaged items will mean a loss of customers and expensive returns. So that’s why you need custom boxes that are strong and reliable, so you can start building your brand.

But it’s not always about the protection, and your custom boxes need to have a nice design.  And a logo imprinted on them so your business can start growing.

So let’s see how custom packaging can help you solve all of your business problems:

Custom Printed Boxes

The most popular customized packaging solution offered is custom boxes. Having your own custom box doesn’t simply advance your business. It likewise gives it a more professional picture of it.

Regardless of how complicated or simple, you need your box to look, we will advise you on starting with custom boxes.

So all you need to have is a plan on how the custom box should look and go to a packaging business and tell them all about it. They will help you and find you a solution that will help your business.

Custom Printed Tape

You have to seal your custom boxes in any case, so why not use the tape to get two different things at the same time? You can have your name and logo on it, which means you’ll get the vast majority of the advantages recorded previously.

Then again, if your item needs cautious or extraordinary dealing with, a message plainly imprinted onto your tape can ensure it grabs the attention of whoever needs to see it, so diminishing considerably further the odds of unnecessary harm being caused. Or then again, you can simply print something splendid and happy to ensure your package hangs out in any group.

Having custom pressing tape can cost from under £2 a roll, so if you’d been expecting this would be a costly arrangement (simply figure what number of bundles you can seal with one 66-meter move!), it’s an excellent opportunity to reconsider. And maybe this will be the solution for your business to start growing.

Custom Printed Carrier Bags

You most likely imagine that to have your very own carrier bags printed, and you will need to arrange a lot! However, we like to bring the advantages of custom packages, so you can realize that it’s worth the time. We hope you loved our solutions for custom boxes. These are simple things that will impact your business a lot.

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Business & Trade

Check the Many Advantages of Hiring Funeral Services

Saying goodbye to the departed soul in the most appropriate way is an absolute must. Unfortunately, planning a funeral is not always easy. In fact, at a time when you are dealing with the loss of a loved one, the last thing on your mind would be about handling different services and making arrangements. With professional funeral services, you don’t have to manage anything, because there are experts who will ensure that the entire process remains a smooth one. In this post, we are discussing more on the advantages of using funeral services.

  • Spend within a budget. Check online for affordable Singapore funeral packages, and you will realize that most services have ready options, depending on the level of arrangements you seek. Contrary to popular belief, hiring funeral services doesn’t have to be an expensive affair.
  • Follow the customs and rituals. Funerals are always different in every religion, and the list of customary rituals can vary. If you are not sure of what to follow, or want to follow specific rituals, funeral services are your best bet. They can arrange things as you want.
  • Get all the contacts. From hiring photographers and selecting a casket, to getting contacts of morticians and other relevant services, these services have all the contacts you may need for a proper funeral. There is no reason or need to ask around or seek help from others.

  • Help with other things. In Singapore, you need to first get the Certificate of Cause of Death (CCOD), to get the death certificate, and if the death has happened at home, the funeral service can further guide you in procuring the same.
  • Stay in time. Arranging things at your own end can take considerable time, and if you want to avoid all of that, just go for professional assistance. Of course, not all funeral services offer the same packages, and you want one that’s not only experienced but will also respect your wishes.

A wise way of hiring funeral services is to check what they offer, ask for a package and get a clear estimate. You would also expect quick response and assistance with all the relevant aspects, so that the actual funeral can be done within the time you want. If a funeral service has been around for a while, you can seek references too. Just make sure that treat the departed right and are around to take your orders and requests.

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Business & Trade

The Art of Crafting a Brand Story Made Simpler

The term “brand story” may seem like the marketing buzz phrase of the day, but in actual fact, great brands have been telling stories for a very long time.

Take one of the world’s most iconic brands, Coca-Cola, for example. Its logo has barely changed over its 130-year history. The brand’s heritage, its story of being the original cola, has always been part of its marketing strategy.

It is true to say, however, that brand stories have moved to the forefront of marketing campaigns in recent times. Why is this so?

The importance of brand storytelling is largely due to its social media impact. Social media has encouraged conversations between brands and consumers that weren’t possible with traditional advertising. It has underlined the importance of brand identity.

Brands can, and need, to have much greater interaction with their customers.

Stories make this possible.

What is a brand story?

In simple terms, your brand story is the tale of how your brand began or where it’s going, framed in a way that connects with your target audience. It should aim to give a clear window into the company’s culture and explain its values, its vision and its mission.

Why tell your story?

Storytelling encourages interaction; humans have always told stories to foster connections with another. Indeed, having stories in common are what bind friendships, families, whole cultures together.

Brands can, through compelling storytelling, create a real connection between a brand and its audience. Stories can engage, enrich and inspire.

Stories can evoke a very emotional response: feelings of joy, comfort, reassurance, excitement and many more can all be kindled by a great brand story. Indeed, storytelling is a very powerful medium to utilize.

A good story that resonates has the ability to completely transform mindsets.

The Art of Storytelling

Very few people would argue that they are born story-tellers. Although it is said that there’s a book waiting to be read in each person’s life, very few have the self-belief to try. Perhaps, though, creating a plot isn’t as difficult as one might assume.

Author Christopher Brooker made a compelling case that there are really only seven different stories in his landmark 2004 work, “The Seven Basic Plots.” He argues that all popular narratives, from those created by Shakespeare to EL James, have one of seven recognizable shapes.

Not all the basic plot types are ideal for marketing purposes; needless to say that ‘tragedy’ is not ideal.

However, here are all the other six story types and how they’ve been used successfully by brands. In looking at these plots, you may note that a brand’s identity, or its past, present and future, fits in any one of these narrative styles.

The Quest

These are classic stories of heroes on a mission. They must overcome obstacles on their way to ultimately make the world a better place. You may recognize this plot shape from “The Iliad and The Odyssey” to the “The Lord of the Rings.”

The use of Flo, the popular character from Progressive Insurance’s long-running campaign, is an example of how this kind of story can really hit home with consumers. Flo’s ceaseless quest to provide customers with the safety and security of value-for-money insurance has been hugely popular with consumers.

Overcoming the Monster

This is the classic good conquering evil story illustrated in “Beowulf” right through to “Godzilla.”  It’s the story of one man taking on the might of something horrific for the greater good of mankind. It’s the tale of the underdog, just like in the story of David versus Goliath.

This plot shape makes for an inspiring story that can really influence brand loyalty. Think of Dove’s “Real Beauty” campaign, which took on the might of the fashion and cosmetics industries and their perpetuation of unrealistic beauty standards; “No wonder our perception of beauty is distorted,” it claimed, to much admiration.

Rags to Riches

This is the classic Cinderella or Rocky story. Against all odds, the inherent goodness of a character means they eventually turn nothing into everything.

Gatorade used the classic rags to riches story in their inspiring 2017 campaign, ‘The Secret to Victory.” A series of world-famous athletes explain how they triumphed over adversity with the tagline, “Make defeat your fuel.”

Voyage and Return

In these stories, the protagonist makes a journey and comes back all the wiser. This plot is a common element in many classics such as “Alice in Wonderland” and “Gone With the Wind.”

Chipotle had an overwhelming reaction to their “Back to the Start” campaign, where a farmer journeys through an imagined future before coming back to the present and changing his course. The ad finishes with the line, “Cultivate a better future.” It has a strong ethical message at its core that resonates with viewers.


The rebirth story is one of an event that forces a character to change for the better. Think of Scrooge from “A Christmas Carol” as a classic example.

In marketing campaigns, there are many successes when stories or rebirth or regeneration are told. Nike’s “Just Do It” campaign is a great example. One of its most memorable early ads featured inspirational Walt Stack, who ran 17 miles a day at 80 years of age.


While a comedy story must, of course, contain humor, it is more complex than that. Typically, it shows a situation becoming ever more complicated, silly and confusing but is, at last, made clear with a simple, happy ending. Shakespeare was a master of comedy, but this basic plot structure is still used today in movies and TV sitcoms.

Comedic marketing campaigns are notoriously difficult to do, but when well-executed have the potential to reach cult status.

For example, Budweiser’s campaign at the turn of the century is forever remembered for its ‘Whassup!” catchphrase. Or, more recently, Old Spice’s “The Man Your Man Could Smell Like” campaign went viral, helping the brand overcome declining sales at the time.

How to choose the right story type for your brand

Today’s consumers are becoming more and more morally conscious in their choices. They want to go with a brand that shares their values. This is why it’s so important to tell the story of where your brand came from or where it’s going.

The story of how your brand has evolved over time may well fit well into the “Voyage and Return,” “Overcoming the Monster” or “Rags to Riches” categories.

Sometimes a startup brand has such a great story behind its conception that it already fits perfectly into any one of the six plot categories. This is often the case when brands are created with a strong stance from the  very start, such as eco brands whose story usually fits neatly into a quest type of plot.

Creative branding agencies will tell you that when your brand history doesn’t have such a strong storyline,  you need to look at your core brand identity and its values. Working these into a story of where your brand is going can work just as well. “Quest” and “Rebirth” types of stories usually hit the right note with customers.

It’s worth noting, however, that brands that take risks and do things a little differently often have the most memorable campaigns.

Take Dove’s “Real Beauty” campaign as an example again. Up until then, the beauty industry had tended to tell stories of the quest for perfection or Cinderella-style rags to riches stories. It is precisely because Dove broke the mold that their campaign was so successful.

AUTHOR BIO:- Grace Yacoub is the owner, founder and CEO at Zaman. She recognized the potential to develop brands in Dubai back in 1996. Amongst her first projects were to convert the local powerhouses of Etisalat and NBD into branded entities and engage the nation in the drive for modernity. She has since led projects across finance, family, industry, property, retail and all sectors to convert many of the region’s most important companies into powerful brands.

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Business & Trade

B2B Business Investments

A b2b business is essentially a purchasing and selling connection between organizations. On the off chance that this is the sort of business that you are keen on setting up then there are a few unique ways that you can fund your b2b business venture. In the event that you don’t have any resources for offer as guarantee for your b2b financer then you can use funding. In the event that you have a few resources, at that point you might need to consider using financed business credits, for example, the SBA independent venture advance. In the event that you have advantages for use as security for financing your b2b adventure then you can use these money related systems to raise cash-flow to dispatch your b2b business: customary resource financing and renting, personal business advances, or receipt limiting.

One sort of b2b business that is as of now developing in prominence is b2b web based business. B2b web based business is fundamentally on site that offers organizations a commercial center where they can purchase and offer their items and administrations to different organizations. These destinations are regularly directed by a solitary organization who offers individuals from the site a spot to list their crude materials, discount items, and so forth to different organizations, just as the innovation to start and complete exchanges on the web. These locales are an incredible spot for organizations inside a particular industry to share data, examine patterns and client requests and to share industry related news.

There are two distinct kinds of b2b internet business trades. There is an open trade which is available to any organization that needs to join the trade, and there are private trades which have prohibitive participation arrangements. Open trades are useful for organizations that manage item items, or for organizations that are attempting to discover clients to purchase their overabundance stock. Private trades are regularly utilized by organizations that like to bargain inside a progressively controlled condition. This sort of trade is additionally utilized by organizations that need to save their net revenue by managing agreements and associations with explicit purchasers as opposed to depending on lowball evaluating wars driven by rivalry with an open trade or inside a neighborhood economy.

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Business & Trade

Online Versus Offline Business Directories – A Comparison

Professional resources have existed as printed business repository. Individuals have consistently depended on these to look for organizations and specialist co-ops. With the appearance of the web and enormous number of individuals changing to online hunt, the hugeness of online professional references has expanded colossally.

This requires an examination between the disconnected and online professional resources to comprehend which classification offers more focal points. Here are a few factors that structure the reason for this examination.

Geological Search

Printed renditions give data about neighborhood markets and nearby organizations. Yet, imagine a scenario in which you wish to find out about the item and specialist organizations in other area. Luckily, the online professional listings break the geological hindrances. Individuals living in the United States can allude to the online directories in India for a broadened involvement with the terms of discovering organizations and administrations.

Refreshed Information

Disconnected printed directories update the data about the business suppliers once every year. In this way, the data you run over might have left date. Then again, a professional reference accessible on the web is normally refreshed with the business data in regards to various organizations. In this way, you can without much of a stretch depend upon online directories to discover cutting-edge data about various organizations.

Item Catalogs

This is among the most huge contrast that improves online directories much than their disconnected partners. The organizations are permitted to show their item inventories in the electronic directories. Then again, the disconnected directories are just utilized for posting administrations, where no data about the business items is accessible.

Business Marketing

From the point of view of the entrepreneurs, an online professional listing furnishes them with the stage to advance their business items and administrations. The electronic directories are sufficient to advance organizations among various kinds of clients, including wholesalers, exporters, retailers and end-clients also.

Simple to Search Information

Online directories offer quick and simple inquiry apparatuses that make it simple for the intrigued purchasers to scan for the items and administrations without any problem. This kind of office is needed by the disconnected directories that expect individuals to experience exhausting pages to look for the data they need. Along these lines, looking through utilizing online directories is a less tedious procedure.

Modest Tools

Printed directories are exorbitant for the distributer as well as for the organizations getting recorded in them. Then again, online professional listings are among the most economical online advancement devices. Organizations don’t need to spend impressively t get recorded in the electronic directories.

Simple to Access

Web directories can be gotten to anytime of time and from wherever. You can even access them from your cell phones. In any case, it is unfeasible to convey printed directories all over. Along these lines, you can without much of a stretch discover data about business suppliers utilizing the online directories from homes, workplaces and different spots.

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Business & Trade

‘No One Uses It’ — Bitcoin a Speculative Asset Like Gold

‘No One Uses It’ — Bitcoin a Speculative Asset Like Gold

The Chairperson of the US Federal Reserve has stated that cryptocurrency, if adopted across the globe, would eliminate the requirement of a reserve currency altogether. Before the Senate Banking Committee, on the 11th of July, Jerome Powell analyzed the cryptocurrency system and said that its global prevalence surely would decline the requirement to maintain reserves which are kept as the anchor currency.

The US Dollar is currently the world’s dominating currency in reserves and Powell acknowledges that the preeminent cryptocurrency may demand to redraw the economic landscape. This may have not happened yet, but the signs of the times are telling. The Chairman also stated that he thinks that reserve currencies may soon become obsolete, but widespread adoption of cryptocurrencies such as Bitcoin are not too much to go from. Its value remains to be in the balance much like the value of gold.

His comparison of the currency must be noted as he is the custodian for the gold which is being held by the US and foreign governments, and other central banks and international organizations. According to Powell, this estimation has been happening since the inception of cryptocurrencies – from the moment that crypto currency was adopted into the financial system.

He claims the US may have several currencies at hand in the near future.

Mr. Powell has testified before the House Financial Services Committee earlier in the week while acknowledging that Facebook’s contribution of the stablecoin Libra could be impactful on a systematic scale for the financial and regulatory landscape in the world.

Chinese central banking veterans have already characterizes the anticipation for Facebook’s venture as part of the dollarization fashion across the globe, and are unhappy that Beijing must resort to cautious and detailed policy in place to maintain strength of their currency and its value.

The world may not be taking to cryptocurrency all of a sudden, but a slow and sure change seems to be in store, along with stabilization of the value of cryptocurrency if the current monetary climate is to continue.


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